Privacy Policy
Our Privacy Policy has been updated in accordance with General Data Protection Regulation and the Data Protection Act 2018. This Privacy Policy explains the types of personal data we may collect about you when you use our site. It further explains how we will safely handle and store this data.
The renuethelabel.com website and any other means of collecting personal data are controlled by ‘Renue Studio Limited’, referred to as “we”, “us” or “our” throughout this Privacy Policy. We are the primary data controller for the purposes of this website and our registered office is Studio 20, Meantime Studios, 14 Feathers Place, London, E10 9NE.
It is important that you read this Privacy Policy together with any other privacy notice or fair processing notice we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data.
This Privacy Policy supplements the other notices and is not intended to override them.
We may amend this Privacy Policy at any time by posting the amended terms herein. All amended terms automatically take effect 30 days after they are posted. We will announce any material changes and their rationale to this Privacy Policy through email.
WHAT PERSONAL INFORMATION DO WE COLLECT FROM YOU AND HOW?
We collect personal information about you when you register or subscribe for one of our services, place an order, use our online services, interact with us in any other way, such as via social media, click on an advert that we put on our or someone else’s website, ask for information or assistance, give us a testimonial or other feedback, comment on any blogs or articles featured in our services, attend an event that we run or sponsor, enter competitions or special promotions, sign up for our special offers or other updates, participate in research panels or fill in surveys. By registering, subscribing or using our services, you consent to the use of your personal data in line with this policy.
The information we collect and hold about you may include your name, email address, phone and mobile phone numbers, home address, shipping and payment card billing address, payment card details, IP address, search criteria, shopping history, shopping preferences, sizes, the type of browser you use (a browser is the program you use to look at websites, such as Internet Explorer, Firefox or Safari), the times when you access the site and for how long, your referring URL (the site you come from to reach our website), cell IDs (these are the unique identifiers of the telecommunications towers being used by your mobile phone when you use our locations-based services on your mobile phone or tablet) and other location information (for example, GPS measurements), photographs and other content you share with us when you use our services, date of birth, password details, answers to security questions and any other information you may give us.
We may record or monitor calls that you receive from us or make to us. We do this for security and training purposes, and to improve the services we provide to you.
COOKIES?
We and our business partners collect information about your use of our online services using cookies. Cookies are very small files that are sent by us to your computer or other device which we can access when you visit our site in future. Cookies help us remember who you are and other information about your visits. They can help display the information on a website in a way that matches your interests. Most websites use cookies.
HOW YOUR INFORMATION MAY BE USED?
Whenever you give us your personal information we will use it in accordance with applicable privacy laws and for the purposes set out in this policy, on the data entry forms you complete, in any relevant terms and conditions and on pages or emails which link to the data entry forms. When you use our services: If you use any of our services, register for or attend one of our events, set up, look at or change your account details or contact a member of our Customer Care team, we will record your personal details.
Your information will be used in the first place to provide the products, services or information you have asked for and to provide you with a personalised shopping experience. We keep the information you provide and may use it for several purposes, including: accounting, billing, reporting and audit; credit checking or screening; authentication and identity checks; credit, debit or other payment card verification and screening; debt collection; safety, security, health, training, administrative and legal purposes; data matching, statistical and market analysis, and marketing information; advertising and marketing for us, our Group and third parties; developing, testing and maintaining systems; studies, research and development; customer surveys; customer care and to help us in any future dealings with you, for example by identifying your requirements and preferences; where required by law or in connection with legal proceeding or disputes; and any other uses set out in the terms and conditions for use of our services.
For these purposes we may disclose your information to one or more of the other organisations listed in the section called “who we will share your personal information with”. Saved payment card details will only be shared with our payment partner and not with any other third parties and will only be used to process your order, using our payment partner's systems. We may also use your personal information to send you marketing updates, as detailed in the next section.
Tracking how our online services are used: We collect, and use third parties to collect and share with us, information from lots of visitors to our online services and analyse it to build up a picture of how people use our websites. This helps us improve the services we offer. We may also give anonymous statistics about visitors to other, reputable organisations, but the information we provide will not include details that would allow these organisations to identify you.
Customisation of our online services and advert targeting: We may use the information you give us about yourself and the information we collect via cookies when you use our online services to build up a picture of your interests. We may then use this information to try to make sure that when we send you marketing communications and when you visit our websites or use our online services, you don't miss offers and information that might interest you. This information may also be used by our third party advertising agencies and networks, to advertise our own or third party products and services to you when you visit third party websites and online services. This is called advert targeting or interest-based advertising.
Testimonials: If you give us feedback, we may use it to improve our services and we may publish it online or offline to promote our business and our services. We will ask for your permission before we publish it.
Comments and reviews submitted to our online services: If you wish to submit a comment or feedback on a blog or article featured on our services, we may (but are not obliged to) publish your comment online or offline to promote our business and our services. We will collect your name or username which will be displayed next to your comment and e-mail address, which will not be published, but which we may use to contact you in relation to your comment.
Mobile services: When you request our mobile services, we may keep your mobile phone number, the make and model of your phone, the operating system used by your phone and details of your network operator, and we will link a unique identifier to your mobile phone number. We’ll store your device language, app language, country. We need this information in order to provide the features and services enabled through our mobile services and to administer our mobile service.
Social networks: If you follow us or interact with us on any of our pages on third party social media platforms, such as Instagram, Facebook, Twitter, Pinterest and Google+, information you provide will be subject to the third party’s privacy policy, as well as this privacy policy.
Customer surveys: Every now and again, we may ask you for your opinion on our services and the products you have purchased through our services. When we do research or surveys, we may use cookies and may combine the information collected by those cookies with your answers.
WHO WE WILL SHARE YOUR PERSONAL INFORMATION WITH?
We will share your information with other companies in our Group, who may use it for their own business purposes, as set out in their privacy policy. These purposes may include financial reporting and analysis, strategic planning, the development of customer segmentation and metrics to provide a consistent view of our customer base, research and analytics, to help us source the right products in future and make better product recommendations, more effective targeting of our marketing campaigns, the creation of inspiring content and editorial features, the development of new products and collaboration opportunities with designer brands. It will also be used to provide more tailored marketing by phone, post, email, SMS or any other means (electronic or otherwise) and you expressly agree to such use.
From time to time, we may engage third party business partners to provide information about you or to collect personal information on our behalf. We may also share or match your data with third party business partners to provide you with the products, services or information you ask for or for interest-based advertising. We may pass your information onto one or more of the following organisations: data processing companies, mailing houses and other third party suppliers working on our Group’s behalf; ad-serving agencies and other advertising intermediaries; credit reference or fraud prevention agencies, which may keep a record of that information; research students, universities and other research and development organisations; regulatory bodies, government and enforcement agencies, such as the police.
Every now and again, we receive requests for information from government departments, the police and other enforcement agencies. If this happens, and there is a proper legal basis for providing your personal information, we will provide it to the organisation asking for it.
We collate information about site traffic, sales, wish lists, and other commercial information which we may pass onto third parties, but this information does not include any details which can identify you personally.
WHERE WE PROCESS YOUR PERSONAL INFORMATION?
When we use your information as described in this policy, this may involve sending your information outside the European Economic Area (EEA). When we do this, we make sure that appropriate steps are taken to protect your personal information and your rights. By providing us with your personal information, you agree that we may transfer, store and process your information outside the EEA. Governments in certain countries such as the USA have broad powers to access data for security, crime prevention and detection and law enforcement purposes.
MARKETING OPT-IN AND OPT-OUT PROVISION
We offer you the chance to receive news and fashion updates which, depending on your preferences, we will discuss with you by phone or live chat or send to you via email, SMS and/or direct mail. These include alerts for new products, features, enhancements, special offers, upgrade opportunities, contests, events of interest, and one-off marketing promotions. You can opt-out of receiving these updates, if you wish.
Marketing communications you subscribe to will only be sent by our Group. You have the right to ask us not to use your personal information for marketing. At all times, we will offer you the opportunity to unsubscribe from any service or update to which you have subscribed, if you change your mind. Whenever you receive direct marketing from us, we will tell you how to unsubscribe. To opt out of direct mail, please contact our Customer Care team: hello@renuethelabel.com
If you tell us that you do not want to receive direct marketing, we will still contact you in order to provide you with products and services you request and for administration purposes.
Renue Studio Ltd trading as RENUE has registered offices at: Studio 20, Meantime Studios, 14 Feathers Place, London, SE10 9NE. Registered in England and Wales No: 12313990